Provided Dec. 14, 2021 Washington Federal Bank (WaFd Bank) has hired digital communications agency NewReach to design, develop and deliver a digital communications strategy across the bank’s 200 branches in six U.S. states, according to a company press release. NewReach developed a content and communication strategy for WaFd while also providing hardware solutions, creating bespoke content for the network and managing installations. Since the start of the project in 2020, WaFd have deployed digital signage into more than 20 branches, including at its flagship headquarters in Seattle and are continuing to roll out to further branches. NewReach relied on UK digital signage software company Embed Signage to realize its vision for WaFd. “The project simply couldn’t have happened without Embed. The wide range of features were a perfect fit for both us and the client,” Roger Starkweather, founder, NewReach said in the release. WaFd have deployed a wide range of digital signage at its branches including single screens, 2×2 video walls, 3×3 video walls and transparent LED window signage. “NewReach have been exceptional to work with as we executed on new visual technology using embed signage,” Brad Goode, CFO, WaFd, said in the release. Via https://duchonsigns.wordpress.com/2021/12/18/newreach-embed-signage-helps-washington-federal-bank-roll-out-signage-network-no-kirk-stephens-job-here/
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