Entertainment executives Maverick Carter and Blair Rich are joining the advisory board of Tetavi, an immersive digital content producer, according to a company press release. Carter and Rich plan to bring their perspectives and experience in marketing, entertainment and content creation to join Tetavi as it expands in strategic partnerships, content development and consumer outreach. Carter serves as CEO of SpringHill Company, which owns athlete empowerment brand Uninterrupted and its “More Than” movement and the TV show, “The Shop.” “Tetavi has developed an incredible technology that will help shape the future of entertainment and enable content creators to produce more immersive content. I’m excited to help people experience a new way to tell their stories in the virtual world,” Carter said in the release. Rich serves as president and chief business officer, commercial and consumer operations, at Virgin Galactic. She previously served as president of worldwide marketing for both Warner Bros. theatrical and home entertainment divisions. “Tetavi is uniquely positioned to empower creators to make the most dynamic, truly immersive content,” Rich said in the release. “Their innovative technology enables more meaningful connections between creators and their audiences, and will fuel creative expression across digital platforms, facilitating incredible access and engagement to Web3.” “As a creative technology company at the forefront of volumetric video innovation, expression and collaboration, it was vital for us to create an advisory board of experts who have proven years of excellence in all of these areas,” Gilad Talmon, Tetavi’s CEO, said in the release. “We are thrilled with the members who have joined and can’t wait to see how their expertise will elevate us in 2022 and beyond.” Tetavi has studios in the U.S., Europe, Middle East and Asia-Pacific. Via https://duchonsigns.wordpress.com/2022/05/19/maverick-carter-blair-rich-join-tetavi-advisory-board/
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ApeCoin, the token associated with the Bored Ape Yacht Club (BAYC) NFT project, made a number of investors quite a bit of money after its launch on Thursday–including NFT artist and collector Nathan Head. After he claimed his ApeCoin airdrop on Thursday, Head sold all 10,950 tokens he received for $75,000, he told Fortune, which reviewed screenshots of the transaction. At the time, ApeCoin was trading at around $6.80 per token. It was “life-changing money,” the 25-year-old said. “I couldn’t believe it at first. I sat there waiting for the transaction to approve. When it went through and I checked my ETH balance, it was a very surreal moment.” Head, who said he bought BAYC No. 7865 last year for around $4,100, initially planned to hold his ApeCoins after the airdrop. But once they hit market, the price was “way higher than I ever imagined and I thought it would be best for me to sell.” BAYC is one of the top NFT collections, with $1.41 billion in total volume traded, according to data site DappRadar. Individual Bored Ape NFTs have sold for millions of dollars. As BAYC has grown in popularity, the project has expanded with other collections, including Mutant Ape Yacht Club and Bored Ape Kennel Club. To reward its NFT holders, ApeCoin was “dropped” to Ape holders for free, with owners able to sell the coin for profit or keep. Never miss a story about NFTs FOLLOW FOLLOW THE AUTHOR: TAYLOR LOCKE MORE TOPICS: CRYPTOCURRENCY CAREERS SUPPLY CHAINS Since Head sold his ApeCoin, the price of the token has shot up considerably, although it’s still volatile. According to data site CoinGecko, the token has traded as high as $17.17 and as low as $6.21. But different sources have reported different numbers, as crypto news site Decrypt points out. For example, according to data site CoinMarketCap, ApeCoin’s peak was much higher, at $39.40, with a low of $1. Surging as much as 90% on Friday, both CoinGecko and CoinMarketCap estimate the token is currently trading at about $13.70. Nonetheless, Head could’ve made much more money if he held out. Using CoinMarketCap’s top, he could’ve made over $431,000. “I still feel very blessed and lucky, however watching the token price, it does make me feel a little bit sick thinking it’s over double what I sold for,” he said. The space is ‘unpredictable’ApeCoin was released by a collective called ApeCoin DAO, a so-called decentralized autonomous organization. Though the DAO is separate from Yuga Labs, the creator of BAYC, ApeCoin has been adopted as the “primary token for the BAYC ecosystem, as well as future Yuga products and services,” Yuga Labs tweeted on Wednesday. After its release, hype drove ApeCoin’s price fluctuation, but such volatility isn’t abnormal for airdropped tokens or for the space in general. “I think it really goes to show just how unpredictable this space can be,” Head said. But, he doesn’t have regrets, as “I know I would have been so upset had the price crashed to $1 to $2 if I hadn’t sold yesterday.” After all, this unexpected income means a lot to Head. Based in London, Head says he’s “moving out of my parents’ house in less than a month and these funds will help me tremendously,” he said. In addition, he plans to invest some of his profit in NFT projects, but convert most of it to fiat for “real life things.” He likely won’t buy back any ApeCoin until the price drops, but plans to own a small amount in the future to have exposure to the BAYC project. Head is super bullish on BAYC, and plans to hold his NFT for the long haul. “I’ve had my ape for nine months and it is probably the best investment I have ever made in my life. I initially purchased it on a bit of a whim,” he said. “I honestly don’t know if I would ever sell my Ape, even though it’s worth more money than I have ever had in fiat. It truly feels like being in a very cool club that comes with a lot of very valuable freebies and opportunities.” Via https://duchonsigns.wordpress.com/2022/05/18/meet-a-25-year-old-nft-collector-who-earned-75000-the-day-of-the-apecoin-airdrop-before-the-bored-ape-token-surged-90/ Non-fungible tokens (NFTs) were the hottest topic of 2021, and a new report by industry tracker, NonFungible.com, shows how NFT traders turned that hype into major gains, stoking the market into $17.6 billion of total sales—a more than 200-fold increase over 2020. NFTs--unique digital assets such as audio clips, photos, GIFs, or other digital items, which are secured on the blockchain and can be bought and sold through online marketplaces like OpenSea—jumped into the mainstream in 2021. The breakthrough moment for the nascent tech came after digital artist Beeple sold an NFT artwork at Christie’s last March for $69 million. Since then, tokens in top NFT collections, like CryptoPunks and Bored Ape Yacht Club, have sold for hundreds of thousands of dollars a pop. According to Thursday’s NonFungible.com report, which was created with support from L’Atelier BNP Paribas, the total value of all NFT transactions worldwide jumped 21,350% to more than $17 billion in 2021, from $82.5 million in 2020. The 200-fold increase in the NFT market was 100 times as great as the percentage increase in the electric-vehicle market over the same period, the report says. The broad boom in the NFT market brought millions in profits to individual sellers. NFT traders earned over $5.4 billion in total profit through buying and selling NFTs, NonFungible.com says. Of the roughly 2 million active wallets engaged in buying NFTs over last year, 473 of them generated at least $1 million in profits. Collectibles and gaming were two categories leading the surge in NFT transactions last year. The collectibles category alone generated more than $8.4 billion in sales. Among the NFTs in the collectibles group are some of the most popular NFT projects, including Bored Ape Yacht Club, which counts among its owners celebrities such as pop star Justin Bieber and late night talk show host Jimmy Fallon. Although last year’s increase in the NFT market was its biggest ever, the technology is still fairly new, and has benefited from publicity. Dan Kelly, CEO and cofounder of NonFungible.com, said in a statement that in 2022, the market is likely to decline overall as it matures. Via https://duchonsigns.wordpress.com/2022/05/16/bored-apes-and-cryptopunks-help-jolt-nft-market-to-over-21000-growth-and-17-6-billion-in-sales-last-year-3/ After a long, arduous restoration process, the marquee at the historic Hollywood Theater in Gowanda, New York can shine brighter with LED signage from Watchfire Signs and the work of a dedicated group of volunteers. Watchfire provided an 8-millimeter LED sign that attracts moviegoers to the decades-old cinema. With the $250,000 restoration complete, the Hollywood Theater can return to showing films and hosting music camps for the local community. Watchfire, a 90-year-old company, specializes in LED lights and signage that can withstand weather conditions and function for many years. The company, which also supplies software to operate its signage, has more than 65,000 LED displays and supplies signage to digital outdoor customers across the U.S.
Nancy Redeye, architect for the restoration project, called Watchfire to see if the company was interested in helping out and representatives traveled to Gowanda to check out the theater, owned by Gowanda’s Historic Hollywood Theater Ltd. “The site visit allowed us to study the existing conditions, hear their vision and make recommendations on fabrication methods and integration of our digital technology,” Evan Walsh, Territory Manager, Watchfire Signs, said in an email. “It also gave us the opportunity to demonstrate Watchfire products and different resolutions, then provide an overview of scope of work.” The LED refurbishment took more than three years. Watchfire built a custom product to meet the theater’s specifications and shipped it to the company’s dealer, Signs Unlimited, which completed fabrication work. Every few months, Walsh would stop into Signs Unlimited to see how the project was progressing. “It was critical that the ‘fit and finish’ of the digital displays flawlessly meshed with the marquee structure. This wasn’t a project that could be installed in the field,” Walsh said. “Because of this, we knew it could potentially be a while before the marquee and all related fabrication would be complete and installed.” As work began, the design and fabrication of the marquee posed the biggest challenge. Watchfire wanted to duplicate the exact image of the marquee from the 1950’s. Every detail needed to be accurate with correct paint colors, exposed neon lighting, and retro-style flashers and chasers that were “extremely difficult to source” at the height of the pandemic supply chain issue, according to Walsh. While the work was challenging, Walsh knew what the restoration meant to the group trying to save the theater and the Gowanda community. In 2018, during the early stages of the marquee project, Walsh met with Mark Burr, Hollywood Theater president. Burr gave Walsh a tour of the theater. He could see how passionate Burr was to finish the entire restoration that was stretching into more than a decade. It resonated with Walsh on a personal level. “They were proud to share their unique history with an outsider,” Walsh said. “He talked about the local family that originally built it, and the reasons they built it. We knew we had to help them achieve their vision. I am proud to have completed a project that meant so much to so many folks.” Since the theater is several decades old, restoration challenges became a laundry list of obstacles. After the marquee was removed and taken to Signs Unlimited, the theater group realized the structure’s wood elements were dry-rotted. Repairs would be more costly than the group had planned for. “In addition, some of the wood framing would conflict with the proposed underside lighting pattern. It was decided to remove all the wood framing and replace it with steel stud framing,” Burr said in an email to Digital Signage Today. “The good thing was the metal strutting weighed a few hundred pounds lighter than the old wood framing, however, it had to be re-designed and re-configured to accommodate the proposed underside lighting pattern.” Due to shipping delays from China, light sockets for the marquee didn’t arrive on time. The group waited for months only to hear the factory in China might not even make those type of sockets anymore. Time for another option. Burr said a local businessman who helped pay for the restoration told his employees to call light socket vendors and sign contractors throughout the U.S. to find replacement sockets. “The message was any amount would help and please check your shelves as even a dozen would help and we would take them all,” Burr said. “Slowly but surely, over the spring of 2020 through the spring of 2021, 500 replacement light sockets were acquired.” Another hurdle was finding a proper light controller for the marquee’s bubble lights. A controller made in China had been discontinued, so the group looked at a different option which would be more expensive and delivery time was unknown. Eventually, the group lucked out when it discovered a light controller in the U.S. that Burr said is reliable and easy to use. Just when the project was starting to progress, another roadblock: the marquee’s paint. Colors are yellow and red, but the purple dye needed for the red paint was out of stock. Finally, two months later, the red paint arrived. The theater had to pay three times the original price per gallon, but the marquee could be painted, at last. “It took almost three years to the day to remove, restore and reinstall the refurbished marquee. Thank you to the project team for their perseverance,” Burr said. “It was well worth the wait!” Via https://duchonsigns.wordpress.com/2022/05/15/watchfire-signs-helps-restore-luster-to-historic-theater-marquee/ Provided The myViewBoard ecosystem, created by ViewSonic Corp., a provider of visual and education solutions, has surpassed 5 million users with the platform being used in more than 5,000 institutions around the world, according to a company press release. First introduced by the company in 2018, myViewBoard facilitates digital content creation, communications and collaboration in classrooms. The platform can be used for in-person, remote or hybrid classroom settings. “ViewSonic is incredibly proud to have achieved this great milestone, particularly with a product that is geared towards enhancing and expanding educational possibilities at a time when schooling has seen incredible disruption for so many,” Bonny Cheng, COO at ViewSonic, said in the release. “MyViewBoard is continuously evolving, with an ecosystem that’s becoming ever more open, flexible and accessible. We’re excited to be helping drive educational technology forward with a comprehensive range of solutions.” While myViewBoard helps power ViewSonic’s ViewBoard interactive displays, it is also compatible with interactive displays from other brands, including devices on Windows, Android and iOS operating systems. Through this, teachers are able to share lessons and content with other educators for collaboration. Via https://duchonsigns.wordpress.com/2022/05/13/viewsonic-education-platform-surpasses-5m-users-2/ How common is business disruption? It’s a good question! Perhaps it is so rare that you don’t need to plan for it! Unfortunately, that is not the case. In June 2021, the team at Security Magazine noted that in their regular survey 73% of respondents had a failure at some point. Two-thirds of them had lived through a system outage in the previous 12 months. FEMA brings an interesting spin to the story. Their numbers indicate that 90% of small companies and 40% of all companies fail within a year of a declared emergency unless they can resume operations within five days. The European Union countries report similar data and note that impacts from earthquakes and floods can consume 10% or more of the GDP of member states. It’s sobering. Then add in the malware attacks. The average downtime, according to CoveWare who track outages, is 23 days but in the print industry we know of outages that have taken months to resolve. If you started by reading the last episode, you have an idea of what you need in your hands to build an Emergency Response Plan. That is only one of the plans you need to maintain business continuity if something goes wrong that takes your business offline. OperationsIn addition to contacting your employees and suppliers, you need a plan for the work you do. Start with these three questions:
According to a Gartner Group report, 87% of executives answered yes to one or more of these questions. Gartner considers that a sign that these companies are not prepared to continue operations in the event of a challenge to their business. How would you answer? As you build an Operations Plan, think about the mission-critical work you do. Do you have an agreement with a partner site to take on overflow work or work in case of an emergency? If not, you should. Talk to your hardware vendors, who will know what sites have similar equipment. Remember, not all inkjet devices are configured in the same way – you will want a partner who can take your work as easily as possible. Talk to peers in your association and networking groups. Find one or two companies that you are culturally compatible with and work on a plan. Your plan will need to include some detail that you may not have considered. Do you have a record of the source file name for every component of your production documents? Some companies have it all tucked neatly into a management system, while others rely on a directory structure where the files may not be as well organized. Where are you on the continuum? Can you identify application owners? Can each CSR identify their key customers and their work?This will be essential information if you need to move to a partner site. You will need to identify any special stock you normally use or unique finishing and build a plan for how to execute that work. And, if you host your website on your own on-premise server, is there a backup? Start with these questions as you build the plan. Others will crop up along the way. Document everything and ensure it will be accessible when you need it. And practice! Work with your identified partner to run a drill to make sure they can print for you if needed. Have the conversation about postage accounts and consumables. Know before you need it. Restart and RecoveryYou need a plan for restarting to focus on getting the staff and work back to the plant. Depending on what you are recovering from, this plan may need to account for long time frames, rebuilding, machine replacement, and staff augmentation. Your best plan is one that has a high-level overview of every department and system that will need to be addressed, even if you don’t fill in all the detail. A solid strategy with bullet points to guide the decision-making is a good plan. Once you can bring all operations back online, update the continuity plans with all learnings. You may find that, despite all practice drills, some things didn’t work, or conditions required other types of solutions. Make notes, so you don’t need to reinvent the wheel. When it’s time to declare that you met the brief and operations are back in full swing, think about the steps to full recovery. Do you need to expand partnerships? Do you need to run exercises more often? Do you need to think about expanding into additional locations or change the way you use additional locations? There is no good metric that declares recovery. You can decide during your planning what recovery looks like for you. You might say that you are recovered when you have grown 10% from the point of the emergency. You might declare recovery when you are at that original baseline. Recovery might be that point where you can begin to address the projects, upgrades, and feature expansions that were on the project list before the world stopped. If you’ve used your plan, let me know how it went! Comment on this blog or send me a note at [email protected]! Via https://duchonsigns.wordpress.com/2022/05/12/when-something-goes-wrong-business-continuity-102/
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Via https://duchonsigns.wordpress.com/2022/05/11/signage-market-slated-to-grow-to-63-3b-by-2031-3/
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